Skip to main content

Seven by Jungkook (feat. Latto)

 At midnight between July 13 and 14, 2023, Jungkook of BTS released his first solo single, ‘Seven,’ a song that was different from what everyone first expected. When the title was announced, fans expected it to be an emotional song alluding to the seven members of BTS. This was not the case at all. Instead, ‘Seven’ refers to the seven days of the week, and loving someone every one of those days. Basically, the song is about a persistent love that lasts forever.
In terms of lyrics, ‘Seven’ could stand to do better. Written fully in English, the song describes romance like just about any other song on the radio. Not that love songs are always bad or unoriginal–love is indeed a large part of human life–but it would’ve been nice to see Jungkook take a more unique direction. Besides that, the song contains a few references to inappropriate behavior. That isn’t even to mention the explicit version, which I would not recommend to those with pure ears. Of course, it isn’t unusual for artists to sing about this type of thing, but that doesn’t make it right, either. Most of the song, however, is catchy and generic enough to be appropriate.
    What the song lacks in lyrics, it makes up for in sound. The genre is described as UK garage pop, catchy and upbeat. The tune is perfect for summer. While many songs don’t stick in the listeners’ minds until they’ve been played at least a few times, you’re likely to have “Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday (A week). Monday, Tuesday, Wednesday, Thursday, Friday, Seven days a week,” on loop in your head after just one listen. Of course, Jungkook’s amazing vocals shine smoothly through the whole song, with impressive high notes in the final chorus. The song features American rapper Latto, who makes an appearance towards the end. Her voice meshes nicely with the rest of the song, and the flow of her rap is smooth and catchy.
    Besides the lyrics and beat, a music video, if there is one, has a lot to do with how a song is perceived. The video for ‘Seven’ illustrates the song in a dramatic way that many will find a bit funny. Han So-Hee, a South Korean actress, features in the video, playing Jungkook’s girlfriend, who seems to be sick of him. Throughout the video, he is seen pursuing her through ridiculous circumstances. First the couple is arguing in a restaurant when a chandelier falls down, then Jungkook hangs on to the outside of a moving train to follow Han So-Hee. In one scene they’re in a laundromat that floods, right as Jungkook is singing about how his love is “deeper than the ocean is.” The following scenes show him tracking her down in the rain, crossing the street to give her flowers, and then dying, only to come back to life at his funeral (after Latto’s epic rap and less-than appropriate wardrobe choices, of course). Most of the video is meant to be more humorous and playful than aesthetically pleasing, although the rain scenes are strangely beautiful. Jungkook’s over-the-top acting and Han So-Hee’s expressions of frustration pull the video together perfectly. The video illustrates the song’s theme of persistent love and devotion in a dramatic and entertaining way, ending with a cute scene of Han So-Hee finally accepting Jungkook’s love and letting him hold her hand in the rain.
    Overall, ‘Seven’ is a fun song with a memorable beat and a humorous music video. The lyrics, however, have room for improvement as far as depth and content. Still, Jungkook’s talent shines through the song, as does Latto’s during her part. Han So-Hee also showcases wonderful acting in the music video. All else aside, ‘Seven’ is certainly a song to listen to all summer long.

Comments

Popular posts from this blog

IU Wins Hearts With Masterful Lyricism in The Winning (Review)

  There's certain music that you can only fully appreciate when you understand the lyrics, and The Winning by South Korean soloist IU certainly falls into this category. Hear me out: as someone who doesn’t speak Korean, I did enjoy the mini album on my first listen. The music had a calming effect, IU’s angelic vocals paired with smooth instrumentals. It wasn't until I read the lyrical translations on Genius.com, however, that tears came to my eyes from the sheer beauty of the album. Through the lyrics and sounds in The Winning, IU weaves a story of life and success, and all that lies in between. The Winning begins with “Shopper”–a song that probably brings out the stereotypical teenage girl in all of us and the desire to “shop all day.” The chorus sounds distinctly airy and light, almost dreamy. While the soloist could simply be singing about a particularly large shopping spree, the lyrics also contain a metaphor. The lines “Time is short/ Make ‘em all yours,” from the ch...

Nothing Lasts Forever; A Peek Into Hannah Grae's Heart

  The affection that Welsh singer-songwriter Hannah Grae feels for her latest project is no secret. Ever since January 31, when Nothing Lasts Forever was announced for release on March 15, Grae has been assuring fans that this album is very personal to her, a project that she's proud of. Regarding the album, Grae wrote on Instagram, “I couldn't have put more of myself into it, and it feels like an extension of me.” It's impossible not to feel these sentiments while listening to the record, comprised of nine loud, sassy, heartbreaking tracks: “The Overture,” “Typical (the Buttercup Song),” “Better Now You're Gone,” “Need Me Now,” “It Could've Been You,” “Screw Loose,” “Number 4,” “Who Dunnit?”, and “When I Had Hope, I Had It All.” “The Overture” is an instrumental opening track that builds up and bleeds seamlessly into the electric guitar riffs of “Typical”. This song is about working hard to achieve something, only to be disappointed once you actually have it. This ...

Fe304: BREAK by NMIXX

  Don't we all love a good motivational song about running towards your dreams? I know I do, and NMIXX’s latest album, Fe304: BREAK, offers just that. This album is the first in a new chapter of NMIXX's discography, named after the chemical formula for black iron oxide (Fe3O4). Interestingly, this compound is often used to resist corrosion, which seems to be in contrast to the album’s title: BREAK. It becomes clear throughout the album, however, that NMIXX’s goal is to break down the walls holding them back without becoming corroded themselves.  The first song on the album as well as the title track, “Dash” sounds funky and sassy, as one would expect from NMIXX. The pop song is a bit repetitive throughout the chorus and might be an acquired taste for some, but it's certainly a fun and unique listening experience. This song is about running forward no matter what, ignoring “red lights” and anything else in the way. Difficulties are acknowledged within the lyrics, “Quivering ...